Attention Capital


> extracting a good return on investments in “attention capital” (to use a term from Nixon) requires that you balance two things:
>
> providing your employees’ brains timely access to the right information; and
> providing these brains the right conditions under which to process this information effectively. [source](http://calnewport.com/blog/2017/11/30/on-the-complicated-economics-of-attention-capital/)


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